Best known for his REBELRAVE production, visual artist and producer David Terranova explains the fast-paced and transient nature of today’s avant-garde
David Terranova is a visual artist based in New York, who produces left-field videos for the music and fashion industry, ranging from music videos over documentaries to fashion films and live concert visuals. He started as a self-taught programmer, building games and websites for the advertising industry. A passion for the East London party scene inspired him to start experimenting with photo and video, which brought him to start directing a whole video series. With his production REBELRAVE for the techno label Crosstown Rebels, he has become renown worldwide. David’s passion for making music also plays a part in his visual works, where he dedicates equal attention to the audio, heavily treating the sound and producing the soundtracks himself.
For David, pinpointing a single person or subject that he considers avant-garde is a difficult task in an age when groundbreaking concepts and innovative people come and go, when tastes and trends are changing much faster than in the pre-internet era. He observes that we are living in a time where becoming an "artist" is much more accessible to people, who, twenty years ago would never stand a chance of having an artistic career. A lot more people today are able to express themselves as talented and unique artists, compared to the past when it would only be achievable for a certain elite only. Today’s technology has triggered a new era in the arts, an “Artist’s Revolution”, which is driven by the power of the individual. To David Terranova, this new era itself is the force, which is breaking boundaries like never before.
Check current projects and see more of David Terranova.
Directed an produced by Hakan Can Apartment Blue Factory/ Camera Jalaludin Trautmann / Editing Hakan Can / Music & Visuals by David Terranova